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Closeup of calculator, hand, pen and financial statement.

Source: http://tinyurl.com/zn2kbr2 (Wikimedia)

 

The schedule for SoNNPIC’s upcoming workshops has been released.
The topic for the quarter is nonprofit finances.

FINANCIAL MANAGEMENT FOR NONPROFITS
Tuesday March 21, 2017     5 – 7 pm
Clark County Large Conference Room

Leaders of nonprofits need to know common financial concepts.
Learn which financial management practices lead to success.

Topics include:

  • Financial planning methods
  • Financial controls

NONPROFIT SUSTAINABILITY
Tuesday April 18, 2017     2 – 4 pm
Clark County Large Conference Room

Sustainability means more than finding money to keep a nonprofit open.
Learn how to increase your nonprofit success.

Topics covered include:

  • Understanding nonprofit sustainability
  • Key parts of nonprofit sustainability
  • How to develop them

 

FINANCIAL LITERACY FOR NONPROFIT BOARDS
Tuesday  May 16, 2017     2 – 4 pm
Clark County Large Conference Room

Nonprofit boards need up-to-date financial information to make informed decisions.
However, not every board member may be comfortable with finances.
What do board members need to know about finances?

Topics covered include:

  • Financial statements and reports
  • Nonprofit accounting terms
  • What financial questions to ask

Registration is not yet available for these workshops.  
Check the registration page starting February 2017.

Year-End Fundraising Tips

clock-image

According to the 2015 Digital Giving Index, 29% of all of last year’s dollars came in during December.

December 29, 30, and 31 accounted for 11% of the year’s total donations.

The Biggest Giving Day
of the Year? 

No surprise, it’s December 31

 

If you haven’t yet started your year-end fundraising appeal, Caryn Stein (Vice President, Communications and Content, Network for Good) has written 7 Musts for Last-Minute Nonprofit Fundraising Appeals That Work

 

Here are some good tips:

Strike on December 30 AND December 31
Giving is spiking this week and will reach the year’s peak on December 31. Your donors will be ready to complete their gifts, so make sure you’re top of mind – and top of inbox – during this window of opportunity.

Make Your Subject Line Do the Heavy Lifting
Remember that your donors are receiving many messages this time of year, so your first job is to stand out and compel them to click your message instead of ignoring it or sending it straight to the trash folder.
Shorter subject lines are better, and headlines that create a curiosity gap – an unanswered question in the donor’s mind – work well. Don’t shy away from reinforcing urgency in your subject line as well.  (In other words, “Donate to our organization” or “We need your help” as a subject line just won’t work)

Take Them Exactly Where You Want Them to Go
One of the biggest mistakes nonprofits make: taking donors to a transition page or anywhere but their online donation page. The more clicks it takes for someone to realize the action you’ve inspired them to take, the more likely they are to bail on you. Include multiple links in your appeal and make sure they all point to your donation page.   No exceptions.

Finally, if you’re really stumped, download the template:

Year-End Appeals for Procrastinators : How to Write a Successful Year-End Appeal with Limited Time.

What’s YOUR favorite year-end fundraising tip?  If you have one, leave your suggestion in the comments. 

Good luck.

Photo source:  5 minutes to midnight by: Markus Grossalber
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